That’s “Grey” in Genoese.
“Grey” as the nickname worn with pride by a true lady from the old Genoa who, like the city, hides with care his goodness under mutterings.
“Grey” as the cloud which brings storm and makes us run to the sails because “We can not change the wind, but we can direct the sails” (John Keats)
“Grey” as the shade between white and black where, often, the solution hides.
We are real people. Serious. Concrete.
We worked for not less than 20 years in the world of goods with high added value, from the authentic jewelry to high watch manufacturing, from boating of true sea lovers to accessories that become indispensable.
We breathed the air, thin and rare, in the upper floors of the multinational corporations and that, full of energy, in small family firms.
We consumed the sidewalks of the streets of luxury. Not only those of Milan, Paris, New York, Dubai and Moscow. Even those of Latina, Maastricht or Astana.
We gave value to the Italian excellences: the creative imagination combined with attention to detail, an innate elegance that is expressed in perfect execution. With pride.
We are gentlefolk.